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Media execs haven’t learned a thing from these AI tests

An illustration of a woman typing on a keyboard, her face replaced with lines of code.
Image: The Verge

Over the last eight months, disparate segments of the public have clamored to integrate generative AI software like OpenAI’s ChatGPT into their daily lives — and especially into their work.

Everyone from doctors and online marketers to students and tennis announcers is experimenting with bringing AI tools into the fold. Aspiring millionaire spammers are using chatbots to speed up their junk generation, while artists are using AI art tools like Midjourney to beat out human competition. At least one lazy lawyer tried — and failed — to cut down on the research they needed to do. The promise of maximizing output and saving time is driving much of the “experimentation.”

News outlets are among the institutions that have latched onto this…

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