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There’s no way you’ll miss YouTube’s like and subscribe buttons now

YouTube’s logo with geometric design in the background
Illustration by Alex Castro / The Verge

“Like and subscribe” is a familiar mantra to anyone who regularly watches videos on YouTube. But with some new changes YouTube is rolling out to the video streaming platform, the words will do more than just annoy you. As part of the updates, when a creator says the words “like” or “subscribe,” YouTube will add a visual cue over the corresponding buttons as a way to prompt you to actually click or tap them.

Here’s a GIF from Google showing what that might look like — watch the “subscribe” button in the lower-right corner of the GIF.

GIF: Google

A subscribe animation!

When I read about this feature, I immediately worried how YouTube creators might take advantage of it; I wouldn’t put it past somebody to make a…

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